Last week we wrote about a good video to prime your gamificaton senses. Here is an article of the same vein from Social Media Examiner where they explore 26 Elements of a [successful] Gamification Marketing Strategy.
Games are everywhere.
More and more businesses are using gamification to create brand awareness and drive user engagement.
Gartner, Inc. predicts that more than 70% of Global 2000 organizations will have at least one gamified application by 2014.
“Gamification typically involves applying game design thinking to non-game applications to make them more fun and engaging.” (From Gamification Wiki)
What follows is an A-Z guide of 26 elements you should be aware of when you consider a gamification marketing strategy for your business.