by Maximilian Lemos on April 24, 2013
For those of you who don’t know 42 Terabytes is taking a more active role on Quora. You can see our Gamification Board (Quora’s name for blogs) I’d like to encourage anyone interested to inquire about joining the board. It’s a great place to share gamification news and insight. We’ve enjoyed seeing gamification based questions grow in volume over the last few months and are encouraged by the depth in the community. For those of you unfamiliar, Quora is a question and answer network that is very good about curation, only the best question and answers find their way to the top. The reason I am writing about this above PunchTab’s Press Release is that recently I answered a question on Quora specifically asking about ways to implement mobile based gamification. At the time of my original answer PunchTab had not released this great news. I’ve updated my answer accordingly to reflect this recent announcement. For the whole Press Release please continue reading below. [click to continue…]
by Maximilian Lemos on April 17, 2013
Creating a successful gamified rewards program is no simple endeavor. It’s easy to presume that the biggest problems in running a successful loyalty program stem from complicated issues like points modeling or technology and implementation barriers. It’s true that these more technical aspects of gamification can often scuttle a project, but sometimes it’s a whole lot more simple. It all boils down to nailing the fundamentals of community management, no other aspect can stunt an otherwise successful program quite like a lapse in basic transparency. Your rewards program can have all the right incentives, but if you overlook some of the more basic rules of community management you’ll fall flat on your face.
When GamificationCo implemented their Bigdoor sponsored rewards program the community around gamification was thrilled. I joined in along side everyone else. I was already a regular sharer of GamificationCo’s stories and frequented their site often enough that being rewarded on top of it all was a nice perk.
Unfortunately for GamificationCo they had a few bumps along the road that look to be basic community management lapses, let’s break a few of the issues down: [click to continue…]
by Maximilian Lemos on April 10, 2013
What motivates people? How can we get more meaning, creation, challenge, ownership, identity, and pride out of the model of how we work. Dan Ariely (@danariely) is a proponent of enterprise gamification without even knowing it. Here’s a TED talk that will give you some fascinating insight into the motivation of people and why we work the way we do.
by Maximilian Lemos on April 10, 2013
CEO and Co-founder Kris Duggan will be taking a new role as Chief Strategy Officer at Badgeville, while Ken Comée takes the CEO position. For more on this announcement continue reading this excerpt from the Badgeville site:
Level Up: Welcome Cloud Leader Ken Comée as Badgeville’s New CEO
Less than three years ago, my co-founder Wedge Martin and I started Badgeville with a dream to revolutionize business using many of the same techniques that were fueling the growth of the social web. It feels like just yesterday when we were launching at TechCrunch Disrupt, presenting the first generation of our product, and taking home the coveted Audience Choice Award. Just 30 months later, we’ve built one of the fastest-growing cloud companies in the world, with nearly 100 employees, winning many more prestigious industry awards, and most notably securing hundreds of world-class brands as our customers from Samsung to Oracle to Deloitte. [click to continue…]
by Maximilian Lemos on April 2, 2013
Here’s an encouraging example of gamification in the health and wellness sector. Mango will help regular medication users to take their medication on time and encourages you along the way. Pretty awesome if you ask us.
There’s An App For That: Mango Health Gives Rewards For Taking Your Vitamins, Medicine Every Day
Staying true to a health or fitness regimen can be tough, but San Francisco-based Mango Health is looking to see whether an app can help with that.
The seven-person startup just did a full launch of their app following a 16-week trial where they tracked whether regular notifications helped prescription drug takers keep on top of taking their medications every day.
CEO Jason Oberfest, who came from a career in social gaming and networking with stints at DeNA’s Ngmoco and MySpace, said user retention in the trial beat what he saw with the mobile games he had launched in his previous career by three or four times. The trial was fairly small at just over 100 people. [click to continue…]
by Maximilian Lemos on March 20, 2013
Fan of DIY projects? All of us here at 42 Terabytes definitely fall into that bucket. How about Google Glass and augmented reality? Every new story about Google Glass I see around the web I think about the impact that it will have on gamification, augmented reality and quantified self. Aside from being a bold fashion statement, Google Glass is going to offer us some pretty amazing applications.
Below you’ll find one of my favorite entries into the #IfIHadGlass contest: “Ghost Runner” and after we’ll look at an independent DIY project that will rock your socks off! [click to continue…]
